Geschäftsdeutsch: An Introduction to German Business Culture
introduces the students to the language of business German. It is foremost a language book, with the goal of increasing the students’ knowledge and interest in Germany’s national and global economy. The language, topics and skill-building exercises offer an excellent preparation for students who, after two years of college-level German, plan to pursue careers in international business. At the same time, the materials are appropriate for students, such as German majors or minors, who have chosen business German as an elective course.
Up-to-date information and current terminology treat the twelve chapters which can be used independently from each other. Grammar is highlighted in nine chapters where certain grammatical points are important for classroom discussions. While no one textbook can cover all topics of interest in business German, Geschäftsdeutsch: An Introduction to German Business Culture
presents the most popular ones and teaches and practices the essential skills necessary for proficiency in the world of German business. Geschäftsdeutsch: An Introduction to German Business Culture
has been classroom-tested and includes comments and suggestions from students. The twelve chapters are organized around major business and economic topics of primary interest to those in the German and European business worlds.
The accompanying website
offers extra detail for all chapters and interactive activities with several audio/video assignments. The website also provides many links—chapter by chapter—for a semester project.
“The explanations of Geschäftsdeutsch: An Introduction to German Business Culture
are clear and complete. This textbook will definitely meet the objectives of my course(s), one of which is to prepare students for the Business German Exam of the Goethe Institute. The major strengths of Geschäftsdeutsch: An Introduction to German Business Culture
are (1) the range of topics covered, (2) the language building exercises, both spoken and written, connected with these topics, (3) the strong cultural content so necessary for anyone interested in working in international business, and (4) the strong emphasis on appropriate business German vocabulary building.
I am particularly pleased to see the addition of Web-based activities that provide interactive assignments and that allow for video or listening comprehension exercises and for individual student research assignments for oral/written reports.” —Dr. William E. Petig, Ph.D., Stanford University
“The authors of the materials under review did an outstanding job. They succeeded in creating a coherent and well-conceptualized sequence of educational units. The vast amount of materials, especially because it is further enriched by excellent internet resources, lends itself to usage in a two-semester German course. The level of difficulty in the materials under review is perfect for a fourth or fifth semester, intermediate level language class. The explanations are clear and didactically sound. The fact that all chapters contain vocabulary lists with English translations makes the book even more valuable for American students who are not always skilled in finding their own translations.” —Sandra L. Summers, Ph.D., University of North Carolina at Chapel Hill, NC